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May 2012 |
Compucon took up a stand and a seminar session in the Expo organised by the North Harbour Business Association as a major public relations and branding exercise. With the help of 3 Compucon Advocates, we obtained 62 links, 400 impressions, and 23 clicks in Google Ad terminologies. There were 64 exhibition spaces in the event. Compucon took 2 and linked with 62 other exhibitors. Our stand faced the main entrance and the Compucon House wall poster was the biggest signage in the hall. We got over 400 visitors who saw us when they came into the event. They saw Compucon again when they paused for coffee or lunch in the lounge which was adjacent to the Compucon stand. We obtained 23 survey records from visitors who came close by to see and talk with us. Our 3 Compucon Advocates are Paul Andersen, Hamish Fenn and Sion Roberts. They supplied the persona and charisma to impart a professional image on visitors passing by. Dave Fielder also came in to assist in our seminar on Digital Age and helped explain Digital trends to the audience. What a big signature from these four gentlemen, big thanks to them!
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